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# Frequently Asked Questions about Net Promoter Score (NPS)

## What is NPS?
The Net Promoter Score (NPS) is a customer satisfaction metric that measures how likely customers are to recommend your product or service to others. It is calculated based on responses to a single question: "On a scale of 0 to 10, how likely are you to recommend our company to a friend or colleague?"

## How is NPS calculated?
NPS is calculated by subtracting the percentage of detractors (customers who respond with a score of 0-6) from the percentage of promoters (customers who respond with a score of 9-10). The resulting score can range from -100 to +100.

## What are the benefits of using NPS?
- **Simple and easy to implement**: NPS surveys are quick for customers to complete, making it easy to gather feedback.
- **Actionable insights**: NPS provides clear data on customer loyalty, allowing you to identify areas for improvement.
- **Benchmarking**: NPS scores can be used to benchmark your performance against competitors and industry standards.

## How often should I measure NPS?
It's recommended to measure NPS regularly, such as quarterly or after significant customer interactions, to track changes in customer sentiment over time.